Exposition Internationale de Madrid Eugene Grasset (1841-1917)

The composition presents a striking figure dominating the right side of the frame, set against a backdrop suggesting a cityscape. A young woman, rendered with elongated features and flowing hair, is positioned in profile, her gaze directed outward. She wears a long, elaborately patterned dress – a combination of yellow and dark brown hues – that cascades down to form a stylized, almost architectural base. In her raised hand, she holds aloft what appears to be a staff or scepter, its top obscured by the upper edge of the composition.
The background reveals a panoramic view of buildings, seemingly rendered in a simplified, somewhat fantastical manner. The structures are characterized by their domes and arches, evoking a sense of grandeur and perhaps referencing classical architectural styles. A sculpted bust is visible at the lower left corner, partially concealed by the woman’s dress, adding an element of antiquity to the scene.
The text positioned on the left side provides contextual information – a formal announcement regarding an international exposition, specifying dates (1893-94) and acknowledging patronage from a reigning queen. The typography is ornate and contributes to the overall sense of officialdom and importance.
Several subtexts emerge from this arrangement. The woman’s posture and elevated position suggest a symbolic representation of progress, enlightenment, or perhaps even national identity – she acts as a guiding figure for the exposition. Her dress, with its intricate pattern, could be interpreted as representing the diverse cultures and industries being showcased at the event. The juxtaposition of the classical bust and the modern cityscape hints at a dialogue between tradition and innovation, a common theme in expositions of this era.
The color palette – dominated by yellows, browns, and touches of red – creates a warm and inviting atmosphere while also conveying a sense of richness and prosperity. The overall effect is one of optimistic grandeur, characteristic of promotional materials for large-scale international events during the late nineteenth century.