"Breakfast on the grass" Automatic translate
с 16 Марта
по 4 АпреляТЦ “Метрополис”
Ленинградское шоссе, владение 16А, строение 4
Москва
The Pushkin Museum. A. Pushkin presents the multimedia exhibition “Breakfast on the Grass”, which will be shown on the site of one of the most innovative and dynamically developing shopping centers in Moscow - Metropolis. Destroying the idea of the museum as a conservative institution, the organizers offer visitors to get "inside" the picture, to become its main character and participant. The characters of the famous canvas of the French artist Claude Monet come to life and transferred to the space of a modern shopping center.
In 2000, the famous American architectural historian Charles Jenks, talked about the fate of museums in the new millennium in an article entitled “The Spectacle Museum: Between the Temple and the Mall”. This headline, which then seemed very daring, is now almost perceived as a prophecy. In his text, Jenks talked about how the viewer’s expectations of going to the museum had changed, that he was determined not so much to reflect and interpret what he saw, but was striving for new experiences. It is such an immersive-gaming character that the joint multimedia exhibition of the Pushkin Museum im. A. S. Pushkin and the shopping center "Metropolis".
The creators decided to fantasize about what would happen if the audience could become part of the work of art, and the characters of the picture left its borders and ended up in the space of a shopping center. Thus, I had to turn again to the experience of impressionist artists, who made the search for new impressions the main theme of their work.
Visitors to the Metropolis shopping center are waiting for an unexpected meeting with the masterpieces of impressionism from the collection of the Pushkin Museum, as well as the opportunity to be inside the picture. A white cube specially created for the exhibition will appear in the central atrium of the shopping center, in addition to the projection of Claude Monet’s “Breakfast on the Grass”, viewers will see images of paintings by Pierre-Auguste Renoir, Alfred Sisley, Camille Pissarro and other French impressionists from the collection of the Pushkin Museum. A.S. Pushkin. In total, the exhibition will feature 9 artists and 18 paintings. In addition, using the Artefact augmented reality mobile application, visitors can get information about all the pictures and listen to the audio guide.
Alexandra Danilova, curator of the project, deputy head of the department of art of European and American countries of the XIX – XX centuries: “In their paintings, impressionist artists discovered that new impressions surround us everywhere, in the simplest and simplest motives you can find amazing poetry and beauty. The secret of their surprisingly light and sunny painting is quite simple, and the artists willingly share it with their viewers: for this, you just need to slightly reconfigure your look, distract from everyday problems and look at life around you as a colorful space, see many shades of gray soft sky, recall the multicolor summer greens or the sun’s rays breaking through the foliage. "
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