New Year’s miracle Automatic translate
с 22 Декабря
по 28 ЯнваряВсероссийский музей декоративно-прикладного и народного искусства
ул. Делегатская, 3
Москва
The project is a remake of the Soviet children’s holiday "Christmas tree." The exposition presents cotton New Year’s toys of the 1930s-1950s and glass toys of the 1950s-80s. The graphic part of the exhibition includes New Year and Christmas cards and photographs of the first half of the twentieth century. The images of Soviet reality are recognizable to everyone from early childhood. The All-Russian Research Institute of Toys was engaged in the development of Christmas toys in 1937-1938: then airships, airplanes, tanks, border guards, traffic controllers flashed on the Christmas trees…
The first Soviet New Year’s cards depicted happy Soviet children against the background of Christmas trees and towers of the Kremlin, then Santas and Snegurochka appeared. The true heyday of the Soviet New Year’s card came in the 1950-60s. The number of stories has increased: motifs such as space exploration appear, various characters descending from the airship with gifts were depicted in winter landscapes.
Modern designer Christmas-tree decorations made of fabric using original materials with painting techniques are also placed in the exhibition space. The exhibition organically included the project “Winter Holidays of the 2nd Grade Student, Allochka Svetina,” which was worked on by well-known Moscow artists Alla Bedina (painting, graphics, design, embroidery) and Svetlana Lanshakova (etching, photography, embroidery).
The exhibition presents part I of the large project "Pushkin - Primus - Gramophone".
The New Year’s table was supposed to burst with evidence: sprats, sandwiches with caviar, cakes decorated with cream roses, migrated from the pages of the book "On tasty and healthy food" to the branches of a fluffy, smelling resin tree (there were no artificial ones then). They didn’t forget about the athletes and the artists… The artists reproduced these toys with humor and good irony, so that children of the 21st century can get acquainted with how the children of the country of the Soviets celebrated New Year and read about it in the diary of a 2nd-grade student Allochka Svetina.
Project curators:
Natella Voyskunskaya (GRANI Foundation, ASTI Gallery),
Nina Lavrishcheva (Moscow Museum of Modern Art).