Trends of this fall-winter season Automatic translate

The autumn/winter season presents a unique set of challenges and opportunities for fashion, influenced by climate, cultural context and changing economic factors of the region. This year’s trends reflect a combination of practicality, innovation and ongoing global conversations about sustainability and consumerism.

Style and practicality

One of the key characteristics of fall/winter fashion is its strong focus on practicality. Our winters are typically cold, with significant temperature fluctuations and, in some areas, heavy snowfall. This necessitates outerwear that provides insulation while remaining comfortable and stylish. Puffer jackets continue to be in high demand due to their warmth and lightness. Brands are using high-tech insulation that reduces bulk without sacrificing warmth, targeting a demographic that values ​​functionality without compromising aesthetics.

Wool and wool blend coats are also trending, particularly in urban centres where style-conscious individuals demand a more tailored look to complement their business attire. Natural fibres such as wool and cashmere are popular due to their excellent insulating properties, as well as their luxurious feel and durability. Designers are using structured silhouettes reminiscent of Soviet-era fashion, but updated with modern tailoring and innovative fastenings such as magnetic snaps and waterproof zippers, satisfying the need for outerwear that can withstand the elements.

Layering as a noticeable element of style

Layering remains a fashion staple, thanks to the unpredictability of fall and early winter weather. The ability to add and remove layers is essential for comfort, especially during the transitional months when temperatures can fluctuate significantly throughout the day.

This season, there is an increased focus on knitwear, especially oversized sweaters, turtlenecks and cardigans. These pieces serve as both a fashion statement and a functional layer. Wool, alpaca and mohair are prevalent due to their warmth and soft texture. Neutrals such as beige, grey and white are dominant and provide versatility in combinations – here are the key colours for this winter. However, bold colours such as deep emerald, burgundy and mustard are also making an appearance, appealing to those looking for a subtle vibe in their wardrobe.

A noticeable shift can be seen in the use of asymmetrical designs and oversized proportions. These unconventional shapes add a dynamic feel to the look that contrasts with the traditionally understated style often associated with one of the main trends in Russian tradition. Designers are pushing the boundaries of traditional layering by introducing elements such as long sleeves, dropped shoulders and high collars, offering a modern, avant-garde take on classic fall/winter pieces.

Materials and ecology

There is an increasing focus on the impact of fashion on the environment. This season, sustainability plays a major role in the choice of materials, with both local and international brands focusing on eco-friendly fabrics and production processes.

Recycled materials are becoming more common, especially in outerwear. Polyester and nylon made from post-consumer waste are used in down jackets, raincoats and even some knitwear. This is in line with a wider European trend to minimise waste and support a circular economy.

The use of biodegradable materials such as organic cotton is also growing, particularly in casual wear. Consumers are looking for eco-certified items, with many labels highlighting their commitment to sustainable practices as a key selling point.

Leather, traditionally a popular material for boots, bags and jackets in the region, is undergoing a change. Vegan leather alternatives, such as those made from plant-based materials like pineapple or mushroom fibres, are gaining traction. However, genuine leather, especially from local tanneries renowned for their fine craftsmanship, remains a go-to material, especially for those looking for durable, long-lasting pieces.

Shoe Trends: Form and Function

Footwear for the fall/winter season places great emphasis on both form and function. Snow and rain are a constant feature during the colder months, so waterproofing and insulation are top priorities. This season’s boots are designed to handle the elements without sacrificing style.

Thick-soled boots are gaining popularity. Providing traction and water resistance, these styles come in a variety of styles, from ankle-length boots to knee-high boots. Material choices range from rubberized coating for water protection to suede and leather for a more polished look. Lace-up closures, often paired with a contrasting thick sole, are becoming the go-to option for their rugged yet fashionable aesthetic.

Shearling-lined boots are another trend that combines warmth and luxury. These boots are especially popular in rural areas and cold cities where temperatures can drop below freezing for long periods of time. Brands use shearling for both the lining and the outside of the boots, creating an interesting textural contrast and providing protection from the cold.

Sneakers, while not as common in winter, have become popular in the weather. High-top sneakers made of waterproof materials and insulated linings are sold as a transitional shoe suitable for mild autumn months or urban environments where snow falls less frequently.

Accessories: Balancing Utility and Style

Accessories are also important in autumn-winter fashion, as they provide additional warmth and at the same time allow you to express your individuality. Scarves, hats and gloves are not only functional, but also serve as key components of the overall outfit.

Large scarves are common, especially in wool or cashmere. This season has seen a shift towards bold patterns and checks, which contrast with more neutral tones of outerwear. Scarves are often paired with matching hats and gloves, creating a coordinated look.

Berets and beanies, in both neutral and bright colors, are among the most popular headwear options. The former offers a more structured, urban aesthetic, while the latter appeals to a younger, street-influenced demographic.

Gloves, once an afterthought, are now a central element of many outfits. Leather gloves are popular, often lined with cashmere or fleece for extra warmth. Tech gloves that allow touchscreen use are also gaining popularity, reflecting the growing integration of technology into everyday life.

Cultural influence and local designers

Eastern European fashion, particularly in countries like Poland, Ukraine and Romania, is increasingly being shaped by local designers who draw on the region’s cultural heritage. This season, traditional motifs like intricate embroidery and folkloric patterns are reflected in contemporary clothing. These elements are reimagined through a contemporary design lens, combining historical aesthetics with modern silhouettes.

Designers in the region are also emphasizing craftsmanship, reviving interest in handmade clothing and accessories. Knitwear, especially that created by local artisans, is experiencing a renaissance. Often made using traditional techniques, these pieces appeal to consumers seeking authenticity and a connection to their cultural roots.

Also noteworthy is the rise of smaller, independent brands. Many of these designers embrace ethical production methods, embracing the principles of slow fashion. This movement challenges the dominance of fast fashion in the region, attracting consumers who value quality and sustainability over mass production.

The influence of global fashion trends

While Eastern Europe retains its own unique identity, global fashion trends continue to influence it. For example, the popularity of streetwear is noticeable in many urban areas, especially among young people. Sweatshirts, oversized coats, and athleisure outfits are common here, with international brands playing a significant role in shaping these styles.

However, local interpretations of global trends often differ from their Western counterparts. For example, while plus-size clothing is popular worldwide, Eastern European designers often use structured elements to give these garments a tailored look. The result is a mix of casual and formal, where streetwear influences coexist with traditional European tailoring.

Gender-neutral fashion is also becoming more common, with many designers breaking away from traditional gender categories of clothing. Unisex outerwear, sweaters, and even accessories are becoming more common, meeting the growing demand for versatile clothing that transcends gender norms.

Economic and social factors

The economic climate is influencing fashion trends, as consumers in many parts of the country are more price-conscious than their European counterparts. This season, there has been a noticeable increase in demand for affordable, yet stylish clothing. Fast fashion brands are still prevalent, offering consumers inexpensive options that mimic high-fashion trends. However, there is also a growing interest in investment pieces, with shoppers choosing to buy fewer, but quality pieces that will last for several seasons.

Another notable trend is the rise of second-hand and thrift shopping. Vintage stores and online resale platforms have become popular, especially among younger consumers who are budget-conscious and environmentally conscious. This shift is fueling the slow fashion movement and is likely to have long-term implications for the fashion industry.

Political factors also play a role in shaping fashion trends, particularly in countries with ongoing social unrest or economic instability. These regions often have a more conservative approach to fashion, with consumers preferring classic, long-lasting styles to experimental or avant-garde designs. This contrasts with more stable regions, where fashion is more likely to reflect global trends and innovative designs.

The combination of cultural heritage, global influences and local practicality creates a diverse and ever-evolving fashion landscape. The autumn/winter season highlights the region’s ability to combine traditional elements with a contemporary sensibility, resulting in a unique, multi-faceted approach to clothing that meets both aesthetic and functional needs.